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Halsey, FKA Twigs & More Come Forward And Expose Music Labels

today26 May 2022


New Study Reveals TikTok's Massive Influence On Music Discovery

TikTok has become an undeniably important tool for promoting music. For example, Lizzo’s latest hit song, β€˜About Damn Time’ has become inescapable on the platform, thanks to its viral dance challenge. In a minute imma need a sentimental man or woman to pump me up~

But recently, several musicians have complained about pressure from their labels to try and make viral moments on the platform.

Halsey, Charli XCX, FKA Twigs, and Florence Welch have all recently made TikTok videos about the push they’ve felt from their labels to either make music they feel will be a hit on the app or to make themselves a larger presence on the platform.

Although, one of these aren’t like the others.


Halsey's 'Graveyard' Lyrics | Billboard – Billboard

Written by: Quinny Tan

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