Thirsty for JUICE content? Quench your cravings on our Instagram, TikTok and WhatsApp
Jordan Brand has unveiled the upcoming Jordan Pointe, a women’s-exclusive silhouette that continues the balletcore trend that basically dominated women’s sneakers in 2025.
It’s a silhouette that blends softness and strength in a balance that feels quite modern, despite the slightly chunky, ‘dad shoe’-like base.
Looking at the Jordan Brand through a completely new lens
The Jordan Pointe doesn’t quite lean on Jordan Brand’s basketball legacy like other shoes do. Instead, the Pointe focuses more on expression and cultural relevance.
After all, the latter really counts, especially when you consider the fact that a similar silhouette (PUMA Speedcat Ballet) won Best Shoe in the JUICE Best Of 2025 roundup. It’s pretty clear that this balletcore…