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Seiko’s New Presage Is a Love Letter to Its First-Ever Watch



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(source: Seiko)

As Seiko clocks 145 years in 2026, the brand is looking back in order to move forward.

The anniversary collection kicks off with four commemorative pieces, but if we’re being really honest, one of them particularly stands out the most for going right back to the very beginning.

Enter the Seiko Presage SPB538, a quietly confident tribute to Seiko’s first-ever timepiece (if you’re excluding their wall clocks), the Timekeeper pocket watch of 1895.

From humble beginnings in Tokyo to a global empire

Where it all began. (source: Seiko Museum Ginza)

Before Seiko was Seiko, it was K. Hattori & Co, a humble watch shop opened by Kintaro Hattori in Tokyo in 1881. The shop eventually grew into the Seikosha Factory in 1892, and three years later, it produced the Timekeeper.

The pocket watch had a white dial with slim…

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