In a virtual Facebook and YouTube launch, hosted by Aishah Sinclair on 20 June, parents nationwide were introduced to the TrackEasy Milk Traceability System.
Consisting of a QR code at the bottom of the 900g tins, parents can track the full journey of Frisomum Gold and Friso Gold, from the farms in the Netherlands to their local supermarket.
This includes farm checks, milk collection,…