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China’s iQiyi strikes strategic partnerships with Malaysian giants Media Prima and Celcom

today25 March 2021

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iQiyi meant business when it recently announced that one of its goals is to break into and dominate the Southeast Asian entertainment market.

Fresh from that announcement, the innovative, market-leading Chinese online entertainment service swiftly announced its partnerships with two local powerhouses – Primeworks Studio, the content production and distribution arm…

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Written by: Sukhbir Cheema


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today25 March 2021

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