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EA Has Big Plans to Expand Its Sports Games Over the Next Five Years

today27 July 2021

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EA has big plans to expand its sports games over the next five years as it targets an audience of 500 million players.

In an interview with Axios, EA Sports General manager Daryl Holt said that the company has plans to get “even bigger — on mobile, in football, maybe even with basketball again.” The company, known for publishing iconic sports games such as FIFA, Madden NFL, and NHL, says that it currently reaches an audience of over 230 million players but that it’s trying to more…

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Written by: Jaredliammoore


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