McD’s BTS Meal is a marketing onslaught where everyone’s a willing victim
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A global fast food megacorporation joining hands with one of the world’s most influential musical acts was only ever going to result in one thing: More sales.
When McDonald’s first slid out promotional material for their collab with BTS – arguably the most successful K-pop act in history, everyone with even the slightest clue knew it was a guaranteed hit from the…
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