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The retweet is back, baby

today17 December 2020

Background


Well, it was worth a shot.

Twitter announced Wednesday that it will cease prompting users to quote tweet in lieu of the standard retweet. That’s right, you can now retweet — without first adding a comment — to your heart’s content (just like you always could).

According to Twitter, the initial hope was that asking people to add their own words to a tweet would lead to “more thoughtful amplification” on the platform. Unfortunately, as the company noted in a Dec. 16 thread, that…

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Written by: Jack Morse


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today17 December 2020

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