Theater Owners Are Furious With Disney After Black Widow’s Box Office Slump
The National Association of Theatre Owners has criticized Disney for its decision to simultaneously release Marvel’s Black Widow in theaters and on Disney+ Premier Access.
According to The Hollywood Reporter, NATO attributed Black Widow’s “stunning collapse in its second weekend in theatrical revenues” to Disney’s day-and-date release strategy, which meant the MCU Phase 4 movie was available at home and on the big screen on the same day, July 9. Ultimately, NATO said this decision…
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