Twitch Introduces New Hot Tubs Rule to Appease Advertisers
Twitch has introduced a new “Pools, Hot Tubs, and Beaches” category in response to advertisers who have reportedly brought up concerns with streams on the platform featuring broadcasters in hot tubs. The new category will hopefully make it easier for brands to “either opt-in or out of this category based on whether it aligns with their target audiences,” according to a new blog post, while also ensuring streamers can still publish work they’re proud of.
The site acknowledges the…
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